SUCKERS: Lawsuits Say Protein Powders Lack Protein, Ripping Off Athletes.

How can companies get away with spiking their products with fillers? By taking an indirect measure of protein.

Protein content on food product labels is often measured by how much nitrogen shows up in the food. Free form amino acids, as well as substances like creatine monohydrate, show up containing nitrogen just like regular, complete protein. But the average, reasonable consumer won’t know the difference or know how to distinguish the two. If a label claims 100% protein and boasts 30 grams of protein, reasonable consumers won’t likely assume that a chunk of that advertised protein is comprised of cheaper amino acids rather than the complete protein they’re shopping for.

Earlier: What’s In Those Supplements?